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Image by Hanny Naibaho

ETHICAL

WEIGHT MANAGEMENT

 

OUR ETHOS

RELEASE WHAT'S HOLDING US DOWN.

Protecting women of all ages from harmful practices.

Empowering businesses to thrive through responsible action.

 

While we serve all people, our methodology and our culture is built on Ethical Weight Management (EWM), standards and conduct that address the damaging effects the diet and weight loss industry has had on women of all ages.  Women have been heavily targeted by these industries and we believe that by committing to constant

inquiry and action, we can create a shift in our culture. 

Join us on a quest to sit down at the table, together, with confidence. 

No diets.  No toxic marketing.  No failure.

Image by Cédric Dhaenens

CONSTANT

CHANGE

We are committed to life long learning in order to stay abreast of challenges, new research and cultural shifts.

OUR GOALS

 

  • Collaborate with passionate people and professionals to do the work to dismantle diet culture, the biggest plague on women's progress.
     

  • Create a network of over 1000 coaches and businesses passionate about women's health in order to create sustainable change in our communities and beyond.
     

  • Educate coaches and practitioners on the standards and conduct of EWM and The Nock Life Methodology

Mother and Daughter Love
Image by Ava Sol

WHO WE ARE

 

  • Thought Leaders.

  • Fitness Professionals.

  • Coaches focused in the areas of nutrition and weight loss.

  • Medical Professionals.

  • Researchers.

  • Real Women with stories to tell.

WHAT WE DO

 

  • Review and discuss studies related to diet culture.
     

  • Constantly review and revise actions based
    on new information.

     

  • Listen to women's stories in order to create sustainable impact.
     

  • Constantly question and review the results
    of our actions.

     

  • Unite people and organizations with
    varying belief systems.

     

  • Look for solutions and take action.

Hands
Women in the Street

OUR CONDUCT

 

  • No before and after pictures.

  • Nutrition counseling by certified professionals.

  • Eliminate quick fixes & challenges, detoxes, cleanses and restrictive diets.

  • No prefabricated food products. 

  • Certified professional coaches.

  • Protecting the privacy of our members.